EMAIL DESIGN

The notable non-profit Westmoreland Wheelhouse was holding a fundraising golf tournament in Mooresville, NC and needed to get the word out about their event. They partnered with Dale Earnhardt Chevrolet of Newton, NC to send out an email to promote the event to the email subscribers of Dale Earnhardt Chevrolet. Samuel was asked to to do graphic design of the email in order to maximize the response of the email. 

When designing the email Samuel used dramatic imagery to sell the experience of the day. Using striking imagery from beautiful golf courses Samuel intended to evoke a strong desire in the recipients of the message. Staring at the beauty of images would make them want to be there, therefore prompting them to sign up for the event. 

ABOUT SAMUEL

Born the latter half of the 20th century, Samuel’s beginnings were mostly humble and uneventful. As a middle child of a struggling middle class family Samuel grew up on the poorer side and learned the value of hard work and chasing after your dreams. He also learned that the most important thing in life is a relationship with Jesus Christ and a love for others. This is what led him to dedicate his life to helping people achieve their dreams. Having a knack for creative thinking and problem solving led him pursue and education in design and marketing. He attended community college and then went on to university but never finished. Instead he found the best way to learn is working in the field itself, with business owners and a myriad of other individuals with good ideas that needed promotion. Samuel used his God-given talent of creativity through innovative design and marketing to help these people become successful. This lifestyle led him through a whirlwind of experiences, helping people from all over the world to get the word out about their business or service or whatever it was that need the promotion. He also helped with the creation of organizations, products, services, and so much more in order to enrich the lives of others. To this day Samuel still works fervently on helping businesses and organizations to become successful in order to be a blessing to them and their staff. Samuel believes that helping businesses and organizations become a success is a way to show the love of God to them. Because ultimately, businesses and organizations are made up of people. And people are what truly matter. This is the meaning of his slogan, “In Service to the People”.